Once we were inside Discovery, we suddenly had the air cover of this huge, already global media company, and we could start to experiment a lot with other content types, other stuff. Sign up for Verge Deals to get deals on products we've tested sent to your inbox daily. Its called Hot Pod, written by our very own Ariel Shapiro. In true Ron Burgundy fashion, these conversations have a tendency to go off the rails, and we find out things . Aside from "True Romance", Carolina also co-hosts "The Ron Burgundy Podcast," with the on-screen Ron Burgundy himself, Will Ferrell. I just dont know that we at the NFL are going to get this as right as you guys might, as fast, and we want to partner with somebody really big. Its a very similar model to Pushkin Industries. The problem it was solving, the price point was undeniable, it made perfect sense to me. Ron explained: Film series [ edit]
Global Player | The Ron Burgundy Podcast - Podcast I dont see it in podcasting, and maybe thats why Im not super concerned. How have you arranged iHeart Digital? I want to wrap up with the Decoder question. What is the audio drama today? Were all watching metrics daily inflation rates, interest rates, unemployment rates, the Ukrainian war. It makes sense to me.
'Ron Burgundy Podcast' Headed to iHeartRadio - yahoo.com Our partnership with him is to monetize his shows better than he thinks he could himself, but to also co-produce a whole new slate of shows. I think its really cool. In around 2008, I was the general manager of a company called HowStuffWorks.com, and we were acquired by Discovery Communications. All of our attention is on audio now because of podcasting. Ron takes a stab at the most popular genre of his new chosen mediumthe True Crime podcast. I think weve said this publicly. / Sign up for Verge Deals to get deals on products we've tested sent to your inbox daily. Broadcast radio is a mass-reach medium still today. Its not like a low-engagement medium. Its just a disconnect. Thats where the VC money went. We have a huge digital revenue sales team run by Carter Brokaw, whos fantastic. He also co-owns a company with us called The Black Effect, that he 51 percent owns. The third thing they let us do was have a sales team. "The Ron Burgundy Podcast" has officially arrived, kicking off with its inaugural episode and it's everything you've ever wanted from San Diego's top-rated newsman. I think its high attentiveness at scale with partners that weve been able to maintain so far. What that meant for us was that we were not the main course anymore, as it were. Those companies are also struggling. We have talked about a lot of your shows, and we have talked about all of the new things youre doing. The elevator drops & Ron gives his review of The Cheesecake Factory: Just after deciding to move forward with the podcast, the elevator suddenly drops several floors. Fair enough. So its a bit of an answer, but hopefully it gives you a sense of how its never mutually exclusive for us. I know Im sort of recapping the obvious, but this was an inflection point in our whole industry, that you suddenly had big brands and sometimes big holdcos swooping in and wanting to invest in podcasting.
Best Ron Burgundy Podcasts (2023) - player.fm Google wants something, were all going to make it, then theyre going to turn it off, and a bunch of businesses will die. Was Great. We have experimented with Jun Group across the years. But yes, weve seen that convert. Will Ferrell reprises his role as Ron Burgundy in the world-famous Ron Burgundy Podcast! iHeartMedia, the largest audio media company in the U.S. and the top podcast publisher globally according to Podtrac, today launched new brand safety technology for podcast advertising powered by Sounder, an audio intelligence platform that builds foundational podcasting technology. Producers: Whitney Hodack, Jack O'Brien, Miles Gray, and Nick Stumpf, Political History with Doris Kearns Goodwin. We were especially interested in, If we got gamers into our podcast network, could we then bring them into these live shows in iHeartLand? We dont use it anymore. Again, streaming was a really obvious example of this for TV streaming companies. Discovery bought our company because they were about to go public, and they wanted to have a really strong digital strategy. There is very little competition, and theres very little, They do that and we do this. In fact, I think the only way we succeed, and the reason we have succeeded, is that it has been quite the opposite of that. You are describing a mature company.
How Will Ron Burgundy Fit Into The Modern World With His New Podcast? Thats right. All of us do this, including myself. Is there any tension there at all? Thanks. Will Ferrell was like, Please, please stop running so many ads, but it worked. It hasnt yet hit this moment of reverse-engineering from the platforms its on. It often is. Everybody in this room has worked damn hard for the last 20 years to get to this point. The Ron Burgundy Podcast 5M ago Will Ferrell reprises his role as Ron Burgundy in the world-famous Ron Burgundy Podcast! The second reason is parallel pathing. Really, really terrible. I think thats it. Go follow Conal on TikTok, its great. At the iHeart Network, we have about 70-ish shows in the iHeart Podcast Network that drive over one million monthly downloads or more some of them way more. One hundred and twenty million a month? I could try to convert people to a different platform to keep that audience relationship going post my YouTube channel. The Ron Burgundy Podcast Published 10/14/22 Introducing: Season 3 of StraightioLab Published 09/02/22 Peter McIndoe and Tim Heidecker Ron meets with Peter McIndoe to discuss the fact that Birds. They have this instinct to do good work, so they will try to over-perform and overcomplicate a task. I feel like I already know how it went. iHeartRadio, through its broadcast radio stations, reaches nine out of 10 Americans a month. A shockingly candid and raw autobiography from legendary anchorman, jazz flutist, and host of The Ron Burgundy Podcast, Ron Burgundy.From his humble beginnings in a desolate Iowa coal mining town, his years at Our Lady Queen of Chewbacca High School to his odds-defying climb to the dizzyin. The math works out with subscription, but Im not sure how it works out with advertising. Thats an insanely large but insanely accurate number. A friend told it to me a year or two ago. Its why we widely distribute. No. One San Diego legend joins another for the definitive interview with the San Diego Chicken. Because if youre launching new stuff, youve built the archive, you built the library. I think that its okay to innovate over here, and with the direct response folks, they innovate in their own way. Youve never bought downloads to run game ads? Its actually a lot of different things. Conal and iHeart Digital earned that success by doing some unconventional things. Movies. A company thats like, A lot of action is in business affairs, is a company that has figured out a bunch of stuff. The Ron Burgundy Podcast is a free audio and video podcast hosted by American comedian and actor Will Ferrell. I want you all to download the iHeartRadio app.
The Ron Burgundy Podcast - Listen on Play Podcast It sounds like you have things figured out, that you have confidence in your business. Thats good. Each episode has a different theme in which Ron engages in conversation with another notable person on the topic at hand. No. Hi, Ron Burgundy fans! About. Five Stars. Glass-walled conference rooms where they just come up with funnier promo codes? 1 on Apple Podcasts Top 200 in the opening weeks of both seasons 1 & 2. I hate to answer it so vaguely. Ron speaks to Senator Kamala Harris and considers running for president. We spun it out as its own company, Stuff Media, and very shortly thereafter we realized we needed two or three things to grow a lot faster and get a lot bigger. It comprises broadcast radio, live events, and a few other things. The toothbrushes were great. They want to do a really good job. They chose a real simple version of it called Really Simple Syndication, RSS feeds. LOTS of podcasts have ads okay? Exorcising some demons in Rons man cave. YouTube is a good example of this. It has resisted this notion that a podcast episode is supposed to be 28 minutes long and have two ad breaks.
The Ron Burgundy Podcast: Dr. Lucy Jones on Apple Podcasts The other is the digital audio group. New episodes come out every Monday for free, with 1-week early access when you join Amazon Music or 1-week early and ad-free for Wondery+ subscribers Were also co-producing a slate of whole new stuff.
The 9 Most Popular Houseplants of 2023, According to Pros Is this a thing you want to do? The first episode of season 4 has dropped on the iHeartMedia Big Money Players network. Its also how we got here. This is like a $1,000 CPM host-read ad right here. Each episode has a different theme in which Ron engages in conversation with another notable person on the topic at hand. Anybody in the room, and most of us do work in podcasting, know that number is harder and harder to get every day. I feel like its still a thriving business. Which one of your children is the business affairs group? In this one, I couldnt identify the problem that it was solving, and therefore I think the industry tripped up on it. There was no digital media when I went to college, let alone podcasting. So I said, All I can tell you is just have your aperture be wide open, man. No, because podcasting is a decentralized medium insofar as its distribution is concerned. Weve dabbled in subscription channels on Apple Podcasts, just because I had creators who came to us and said, Id like to try this. We are very proud of this. People trust podcast content more than they trust what they see on social media by like 60 percent more. We had a good relationship with Roger Goodell and the league. Even if ultimately it was frustrating to the creator network, usually when there was a huge shift in a business model, the newer platforms were fixing a problem. Is that part of your business affairs team, just selling the IP out? Don't act like you're not impressed. The Ron Burgundy Podcast. UK News Published: Mar 1, 2023. Ron sits down with Boris Johnson and gets into the restaurant business with Guy Fieri. See omnystudio.com/listener for privacy information. How do you make sure they sustain?
Washington state rescue mission sues over hiring restrictions, says Thats not really how it works.
The Ron Burgundy Podcast - TopPodcast.com Join us for a heavy dose of research with a dash of comedy thrown in for flavor. Its not the kind of game that is usual in this industry. As much as I would love this to be the case, there is no way to get real reach in digital audio unless you contend with and purchase broadcast radio.
Anchorman's Ron Burgundy Gets His Very Own Podcast - Vulture The idea that were going to run ads at scale and on broadcast, that were going to put the local news anchors on the side of buses, this is not this industry. #moviepodcast #podcast #anchorman #ronburgundy #paulrudd #willferrel Who are we? Why did you want to sell to iHeart? Conal oversees podcasting at a giant radio company, and his group accounts for a quarter of iHearts revenue, which was $1 billion last quarter alone. It used to be tried and true, my go-to tool, and now it isnt., Audio all-up is a third of all the media we consume.. The Ron Burgundy Podcast From iHeartRadio Returns For Season 2 With An Interview With Kamala Harris Joshua Dudley Contributor I write about podcasts Aug 8, 2019,02:16pm EDT This article. Each episode has a different theme in which Ron engages in conversation with another notable person on the topic at hand. Actor Will Ferrell said Thursday at the Podcast Movement conference in Los Angeles that he has begun live-taping performances he is doing in L.A. which will serve at the anchor of The Ron Burgundy Podcast 's forthcoming outing. But I still own and control the pipe. I just keep hearing the trailers and it sounds godawful. Episode One of "The Ron Burgundy Podcast" talks about one of the most popular genres of podcasts: True Crime. Yeah. Just before we started, I was looking at your website. Do you even talk to them, or are you just like, Screw it, take my RSS feed? I dont predict what we might get. You have a mass-reach medium. Sign up free 0:00 0:00 Company About Jobs For the Record Communities For Artists Developers Advertising Investors Vendors He founded it in a Duke University dorm room, and now hes found his way into podcasting. Radio is a more ruthless industry than podcasts. See omnystudio.com/listener for privacy information. The short answer is, no, were growing. And by the way, its not slowing down. Our downloads were 412 million downloads in January, and that was up 12 percent from the month prior. By the way, if you love digital audio, and we all do. Podcast star Joe Rogan mocked Donald for attempting to brand Florida Gov. The Ron Burgundy Podcast was distributed as a show on late Sunday night on broadcast radio too. It didnt go well for him either. How do you tend to the things in the library that arent the celebrity shows? You mentioned that you had experimented with subscriptions.
The Ron Burgundy Podcast From iHeartRadio Returns For Season 2 - Forbes